March 6 (Reuters) – Microsoft Corp. (MSFT.O) on Monday bundled the technology behind ChatGPT with its Power Platform that allows users to develop applications with little or no coding, the latest integration of artificial intelligence into its products.
Major tech companies, from Alphabet Inc (GOOGL.O) to Baidu Inc (9888.HK), are accelerating the integration of generative AI — technology that has gained popularity for its ability to generate human-like text responses to questions — into their offerings.
Microsoft said a line of business intelligence and app development tools within Power Platform, including Power Virtual Agent and AI Builder, has been updated with the new capabilities.
Power Virtual Agent, a tool for businesses to build chatbots, can now connect to internal company resources to generate summaries of weekly reports and customer inquiries.
Microsoft has also added generative AI capabilities to AI Builder, which helps businesses automate workflows, and launched a new version of its Dynamics 365 business management platform based on the technology.
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Dynamics 365 Copilot, the latest version of Microsoft’s tool that includes a number of sales, customer service, and marketing applications, integrates AI to automate certain tasks, such as collecting and analyzing data or creating an email campaign, among others possibilities.
Microsoft also said Monday that Chief Executive Satya Nadella would host an event on March 16 to talk about “reinventing productivity with AI.”
The company has so far announced AI updates to its popular Windows operating system and Bing search engine, but not yet to its Office productivity suite, which includes Word and Excel.
Reporting by Yuvraj Malik in Bengaluru; Edited by Pooja Desai and Maju Samuel
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