Evidence that Ford’s strategy for the Maverick was better than Hyundai’s plan

With the introduction of the Ford Maverick and Hyundai Santa Cruz for the 2022 model year, consumers got a taste of what the future of small, compact trucks could be; affordable, easy to drive, stylish and economical.

Now that the sales figures of these two compact trucks have been released to the public, we can finally see which of these two companies has done a better job of advertising these exciting new trucks to the public. Here’s everything you need to know about how much the Maverick and Santa Cruz’s sales differed for 2022 and why.


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